How Dragon2000’s Website and Mobile App Tools Can Help Car Dealers in 2024

Most car dealers are already operating with a dealer management system to streamline their processes and save valuable time and money across the year. However, while it’s important to have such a system in place, not all DMS users are aware of the additional products that are exclusively designed to work alongside their software to further help drive business forward in 2024.

The DragonDMS dealer management system is fully integrated with Dragon2000’s car dealer websites and mobile apps, which have been specifically developed to improve your dealership’s operations and make everyday tasks much quicker to complete.

As customers continue to grow in confidence each year with carrying out more and more of the buying process online, car dealer websites powered by Dragon2000 offer dealerships the chance to take advantage of the online demand. With our expertly designed websites, car buyers can easily search for their next vehicle, receive a valuation for their part exchange, and apply for finance, discovering at an early stage whether they can afford the purchase – and this can all be completed online, even when you’re closed!

If an online customer decides they want to leave a deposit on their desired vehicle, ensuring the car won’t be sold before they can visit the dealership in person, then Dragon2000 dealer websites allow them to leave a reservation deposit to secure the vehicle with our online payment integration. Offering reservations on your website can stop interested car buyers from looking elsewhere while enabling you to continue selling cars outside of business hours, making it essential for modern dealerships.

If you want customers on your website to have the full showroom experience at their fingertips, you may want to consider using 360° images to advertise your stock with the Spin360 mobile app. Allowing online car buyers to fully explore both the exterior and interior of your vehicles at their own pace will give them the chance to get a closer look at your stock without needing to visit the showroom, which could increase the likelihood of receiving enquiries and reservations overnight.

After receiving an enquiry about one of your vehicles in stock, whether online or over the phone, your staff can take the opportunity to send a personalised sales video to the prospective customer using Dragon2000’s APPraise mobile app. Adding your own commentary to keep the customer engaged as you record yourself making your way around the vehicle describing the features, these walkaround videos allow your team to introduce themselves at the very start of the sales process so that customers can put a name to a face and instantly build trust and rapport with your dealership.

Once the customer has viewed your sales video for the first time, you’ll instantly receive a notification to prompt you to get in contact while interest is still high, increasing your chances of converting the lead to a sale.

Dragon2000’s car dealer websites and the APPraise and Spin360 mobile apps have been designed to work alongside the DragonDMS dealer management system to make your life easier. If you would like to learn more information about our websites or mobile apps, please contact our sales team at sales@dragon2000.co.uk or call us on 01327 222 333.

We have been helping car dealers and garages drive their businesses forward since 1995. Contact Dragon2000 today to find out how our dealer management system, car dealer websites and mobile apps can help your business increase profits and reduce costs in 2024.