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Dealer Management System

Our Dealer Management System (DMS) is used by over 1,000 of the UK's best Car Dealers and Service Centres from small independents to large franchised groups

Dealer Management System (DMS)

Our dealer management system enables you to manage and understand every aspect of your automotive business by bringing it all under one roof.

Gone are the days of switching between systems to manage your vehicle sales stock, customer leads, service appointments and your online advertising platforms.

The DragonDMS is here to make you more profit, uncover new opportunities and save hours upon hours of unnecessary work.

2024 Dragondms
Nav Products Car Sales Software

Vehicle sales

Manage your car sales business

Your time is precious, so our easy to use dealer management system makes it a doddle to create, build and advertise vehicles on your website and other third-party sites such as Auto Trader and eBay Motors.

We also take care of the accounting, linking with Sage and giving you real time sales information via your dashboard and reports.

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Page Products Dms Products Workshop1


Aftersales taken care of

Our garage software takes care of the entire workshop process, from estimates, bookings and technician job cards to service invoices and customer reminders.

If you're looking to improve your efficiencies, we also offer a robust clocking system that allows you to track your Technicians as they clock on and off labour lines.

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Page Products Dms Parts1

Parts Inventory

Comprehensive parts management

Managing your parts inventory has never been easier - create orders, returns, estimates, service issues and invoices with ease.

Previous tasks such as stock taking are no longer a dreaded task with our simple to use Stock Checking tool, making the process quick and easy.

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Nav Support Uk Based Support Team1

Track your Leads

Simplify your CRM

A good dealer management system is nothing without the ability to manage your sales leads from enquiry through to completion.

Our comprehensive CRM feature not only allows you to track but automatically pull your leads from your website, finance provider, Auto Trader and any Live Chat feature you use. No longer will leads go missing!

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Page Products Car Dealer Websites Mobile Responsive

Car Dealer Websites

Link your website to DragonDMS

We provide some of the best looking websites out there but the true benefit is the link with your DragonDMS.

Simply tick a box and the vehicle is instantly live on your site, no more swapping to another system and re-keying the data. This has proved to be one of the biggest time savers for our users and with website leads dropping straight into your CRM, you will never lose another lead.

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Page Products Car Dealer Websites Our Portfolio

Accounting & MTD

Accounts & Making Tax Digital made simple

Our integration with Sage Accounts is second to none as we offer true integration, not a simplistic CSV import prone to errors.

We handle all of the complications and our expert team is here to assist you and your accountant should you have any queries or questions.

We also take care of Making Tax Digital with our MTD package.

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Page Products Mobile Apps Record Sales Videos

VHC videos

Send service health check videos

Enable your Technicians to record and send health check videos straight to your customer's mobile or email.

It's a great way to increase trust and is proven to increase take up of items flagged as Red and Amber warnings.

It's no wonder our users have recorded over 57,000 VHC videos!

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Page Products Mobile Apps Part Exchange Appraisals1

Vehicle appraisals

Record vehicle conditions

Our APPraise app allows you to quickly record the condition of part exchanges, stock vehicles and courtesy cars, with unlimited photos, video, notes and live valuations.

This feature is vital when considering the value of a part exchange and allows you to take a customer's digital signature via the app.

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Try the DragonDMS dealer management system free for 30 days.

Try every feature of our award-winning Dealer Management System free for 30 days.

No credit card required. Cancel anytime.

2024 Dragondms

Frequently asked questions about our dealer management system

A. A dealer management system (or DMS as it’s known for short) is software that helps you manage your car dealer or garage business effectively in one place. The DMS uses a single point of data entry to save you time from logging into multiple systems on a daily basis.

Our dealer management system, DragonDMS, puts you in the driving seat with information at your fingertips to aid your business decisions. It is so much more than an invoicing tool – you’ll be able to easily track how profitable you are and make use of many features that not only save you precious time, but can improve your car sales profits and service upselling.

You can manage your business and give your staff the tools they need to do their jobs more efficiently with DragonDMS, which easily handles vehicle stock, vehicle appraisals and valuations, used car Margin VAT, car finance integration, vehicle advertising feeds to online car selling portals, reconditioning, the aftersales side of controlling parts stock inventory and servicing vehicles, vehicle health checks, customer relationship management, website integration, accounting information and management reporting. All in one place, keeping it simple.

A. There are good reasons why we’ve grown since 1995 to become a leading multi award-winning provider of dealer management systems in the UK and beyond.

All of our software products and features have evolved with first-hand motor trade knowledge of running dealerships at the highest level, we welcome user feedback and we work tirelessly to make dealers lives easier through improving our software and creating new digital innovations.

Our dealer management system DragonDMS is reliable and easy to use and we pride ourselves on offering industry-leading support that is second to none.

But don’t just take our word for it, watch some of the customer videos above featuring dealers and garages just like you, to see why they chose Dragon2000.

A. Absolutely! We count many of the best independent and franchised dealers in the country among our customers.

Our dealer management system is a perfect fit for many types of motor dealer businesses – from used car dealers and independent garages to franchised dealerships selling new and used cars, as well as prestige car sales, car supermarkets, van and commercial dealers, classic car dealers and classic restorers, motorhome dealers, motorcycle dealers – DragonDMS can cater for them all.

A. Activating the software can be as quick as the same day!

No matter if you are a brand new dealer just beginning to trade cars or a well-established dealership or garage operation with data to import – the Dragon2000 team will work with you so the switch is as easy and painless as possible.

A. No - intensive training isn’t required as the DragonDMS is so simple to use. However all dealers who switch to our dealer management system are offered a free online Getting Started session where one of our expert trainers will walk you through the relevant key points, settings and features of the system tailored to your business depending on if you are car dealer, service centre or both. You’ll be talking to a real person, with real knowledge, and be able to ask any questions as you go along.

These sessions are 30 mins to an hour long – DragonDMS is designed to be intuitive and easy to navigate so really that is all you need to get going!

A. Of course! We have seen many legislation changes affecting car dealers and garages since 1995 and we have a specialist in house team that ensures we are prepared for any new rules, particularly concerning taxation and specifically the second hand vehicle Margin VAT scheme.

Over the years we have seen some creative and interesting interpretations of Margin VAT rules from used car dealers and other providers of DMS systems and car sales software. Accounting systems generally cannot automatically calculate Margin VAT figures, but the DragonDMS software can post this seamlessly into your accounts via our comprehensive Sage Integration.

Rest assured that the DragonDMS software is reviewed constantly by ourselves and HMRC inspectors to ensure that it complies with the legislation, so it’s one less aspect of your business to worry about.

A. Every business handling personal information is responsible for its own GDPR compliance, and car dealers and garages are no exception. Using a dealer management system does not make you compliant or pass the responsibility to your provider – but you should beware of motor trade software providers that haven’t done their research who could put you at risk, as it is your responsibility to choose suppliers that are meeting their own GDPR obligations as your data processor.

During several months in the run up to GDPR coming in we held free awareness events attended by scores of dealers to gain some insight into how they should prepare for the data protection changes, as well as putting several software features in place within the DragonDMS to help dealers meet their ongoing GDPR obligations.

We also made sure that as a company, Dragon2000 met and continue to meet on a continuous basis, all our obligations as a data processor storing your customer data. Unlike some providers who were reactive to GDPR only last year, we’ve also held an ICO registration regarding data handling since 2006.

A. Dragon2000’s card payment integration allows dealers to instantly generate an online payment link from within their DragonDMS dealer management system. This link can then be text or emailed to your customers, enabling them to safely pay their invoices from anywhere at any time using their internet browser.

A. The introduction of Making Tax Digital in April 2019 means you won’t be able to enter your vat return figures manually into HMRC’s system, they must be submitted via software. The first step to compliance is keeping all your records digitally, which is where the DragonDMS comes in.

Not only do we tick this box for HMRC, our system has lots of features included which will help you streamline your car dealership or service centre and increase its profitability.

Don’t panic if you don’t have an accountant that files VAT returns on your behalf or up-to-date accounting software, we can offer a Making Tax Digital Package to help your business become fully compliant.